Pharmaceutical Advertising 2026, published by Global Legal Group as part of its International Comparative Legal Guides (ICLG) series, provides an overview of key pharmaceutical advertising rules across 20 jurisdictions, covering topics including advertising to healthcare professionals and the general public, gifts and financial incentives, hospitality, transparency and digital advertising.
The Hungary chapter was authored by Anikó Keller, Gábor Faludi Jr. and Balázs Csala, and the guide is available to read online free of charge.
